All manufacturers want their vehicles to sell in large quantities. And make a big deal of it when they succeed, especially when up the sales charts in their respective segments. However, the high sales figures do not necessarily translate into big profits, especially with the discounts that have become common practice for attracting customers at dealerships.
A recent study by Max Warburton at Bernstein Research, market trends and analysis firm, reveals which models sold in the United States are the most profitable for automakers.
Despite allegations of just about everything, the greenhouse effect is a costly rescue plan of a couple of years ago, research shows that light trucks Detroit three major heads the list of most profitable vehicles in the United States
Number one goes to the Ford F-Series with GM Chevrolet Silverado and GMC Sierra trucks come in second and Chrysler to complete RAM the first three.
However, the research includes data from 1990, so that the current economic and environmental factors are neglected in comparison to what is really happening today. Yet, in this period, the first three trucks combined yielded $ 108 billion before taxes.
According to Warburton, because cars are so profitable is a combination of high prices, large volumes and long stay on the market. Moreover, unlike cars, trucks, using technology cheaper and easier, thus increasing the profit margin, and even if they are updated often use the carry help to replace parts of the models.
Trucks are not the only great victory for the list of vehicles: Mercedes-Benz S-Class in fourth place, followed by BMW 5 - and 3-series and E series
Large SUVs like the Lexus RX and the Jeep Grand Cherokee, are back in the U.S. market best-sellers, like the Honda Accord and Toyota Camry are also on the list, mainly because of large quantities.
Porsche 911 on the other hand, takes place somewhere between the Accord and Camry, is perhaps not as common, but it has virtually its segment, and certainly commands a much higher price.
Story Sources: Bernstein Research via New York Times
Bernstein Research's list of the most profitable vehicles in the USA since 1990:
1. Ford F-Series
2. General Motors pickups
3. Chrysler Ram
4. Mercedes S-Class
5. BMW 5 Series
6. BMW 3 Series
7. Mercedes E-Class
8. Lexus RX
9. Jeep Grand Cherokee
10. Honda Accord
11. Porsche 911
12. Toyota Camry
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